Collection: Herschel

Herschel was founded in 2009 in Vancouver, Canada, by brothers Jamie and Lyndon Cormack. The name, in fact, recalls Herschel, the small town in Saskatchewan where their family had lived for three generations. The two brothers worked in the outdoor industry, for K2 Sports and Vans respectively. They noticed a gap in the backpack market, which was stuck between overly technical products and accessories lacking style. So they decided to design backpacks that combined retro design, quality materials, and affordable prices. The Little America model quickly became the brand's iconic backpack, recognizable by its structured design and leather details.

Over the years, Herschel expanded its offerings to include travel bags, accessories, and a clothing line. However, it always maintained the same focus on functionality and nostalgia. Explore the Herschel collection and find the backpack that combines timeless design and a spirit of travel.